Try Google New Pricing Tools For Buy on Google

I hope this message finds you safe and well. As Google approaches the holiday season, Google is happy to announce two new beta features that will help you improve your price competitiveness.

1) Pricing Rules

“Buy on Google” is launching an automatic product repricer to help you be more competitive through dynamic price adjustments.

You will be able to set pricing rules that the new feature will use to adjust the product price within the range you set (ex. adjust price to 10% below regular product price). Find out more about early results here

If you would like to participate in this Beta launch, please fill out this form

2) Separate pricing for Buy on Google & Shopping Ads

This new feature will allow you to set separate prices for these two channels directly within your product feed. 

If you would like to participate in this Beta launch, please fill out this form

Need Help? Reach out to out support team. We’re here to help.

 

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weboptech December 9, 2020 0 Comments

Get Your Business Ready for Holiday Season

The holidays may feel far away, but businesses are already preparing for the shoppers that will show up in the next couple months. Here are a few ways to make sure you’re ready for the holiday rush: 

Stand out to local shoppers 

If you’re a local business, keep your Business Profile on Google updated using Google My Business.

Show up when people are searching for what you have to offer

Most people will start their holiday shopping by searching, and Google Ads will help your product or business show up. To take advantage of a specific holiday, create a seasonal campaign and consider adjusting your budgets to match search growth for holiday peaks so your ads don’t go dark mid-season. After the holidays, review your past account performance to improve future campaigns.  

Get a free personalized plan to help you reach your business goals 

Answer a few questions about your business and the Google for Small Business site will create a personalized plan with Google tools to help you stand out online, reach more customers and work more efficiently during the holidays and throughout the year. 

Dive deeper into your holiday marketing plan

If you want to learn more about how to spruce up your holiday marketing plan, watch this free holiday livestream

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weboptech November 17, 2019 0 Comments