Try Google New Pricing Tools For Buy on Google

weboptech December 9, 2020

I hope this message finds you safe and well. As Google approaches the holiday season, Google is happy to announce two new beta features that will help you improve your price competitiveness.

1) Pricing Rules

“Buy on Google” is launching an automatic product repricer to help you be more competitive through dynamic price adjustments.

You will be able to set pricing rules that the new feature will use to adjust the product price within the range you set (ex. adjust price to 10% below regular product price). Find out more about early results here

If you would like to participate in this Beta launch, please fill out this form

2) Separate pricing for Buy on Google & Shopping Ads

This new feature will allow you to set separate prices for these two channels directly within your product feed. 

If you would like to participate in this Beta launch, please fill out this form

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